SELL(F) DEFENSE™ BootCamp

“Master the Most Important Skill Every Woman Should Learn!.”

SELL(F) DEFENSE™ Bootcamp

18–19 September· 9:00 AM – 5:00 PM · Central London

A two-day, in-person bootcamp to build your money confidence, increase your income, and protect your financial independence for life.

Learn how to sell your products, services, ideas and expertise without ever feeling pushy, fake or uncomfortable doing it.

With Mirela Sula

Founder of Global Woman · Bestselling Author · International Speaker

Mayfair Hotel, Stratton St, London W1J 8LT

Refreshments & Hot Lunch included

SELL(F) DEFENSE™ Bootcamp

18–19 September· 9:00 AM – 5:00 PM · Central London

Mayfair Hotel, Stratton St, London W1J 8LT

Refreshments & Hot Lunch included

What if the greatest form of self-defense isn't physical... but financial?

When we hear the words "self-defense," most of us think about protecting ourselves physically. And we should. We teach women to be careful. We teach them how to stay safe.

But after twenty years of working with thousands of women around the world, I've realised something most self-defense training misses entirely.

The biggest threat most women face isn't a stranger in the street. It's losing their choices.

It's staying in a job they've outgrown because they need the salary. It's not starting the business because they don't know how to find a client. It's undercharging for work that changes lives, because talking about money still feels like something to apologise for. It's staying in situations — professional, financial, personal long after they should have left, because financial independence has always felt like someone else's story.

That is why I created SELL(F) DEFENSE™.

Because the greatest protection any woman can have isn't a savings account, a job title, or someone else's promise to take care of her. It's knowing that whatever happens tomorrow, she has the skill to create income again. That skill is sales. And nobody ever taught us to defend ourselves with it.

Why This Training Exists

At school, we learned maths. History. Science. Languages.

Nobody taught us the one skill that actually determines whether we'll always have options: the ability to sell. Not just products. Ourselves.

Our ideas.

Our expertise.

Our value.

And here is the part that changes everything once you understand it:

if you can't communicate your value, people can't buy it. It doesn't matter how good you are. It doesn't matter how hard you've worked.

Nobody pays for a skill they don't know exists.

This training exists to close that gap permanently.

This Is a Sales Training. Probably Not the One You're Expecting.

Yes over two days, you'll learn to sell. Your products. Your services.

Your expertise. Your ideas. You'll learn to talk about money without flinching, ask for the business without apologising, follow up without cringing, and handle a "no" without losing an ounce of confidence.

What you won't learn is manipulation, pressure, or scripts designed to wear someone down. Selling was never about convincing people of something that isn't true. It's about helping the right person understand the value you already bring clearly enough, and confidently enough, that saying yes becomes easy.

That distinction is the entire foundation of the SELL(F) DEFENSE™ Method: the practical, twelve-part system you'll leave this bootcamp actually able to use not just understand.

Why Most Women Struggle to Sell

It isn't talent. It isn't experience. It isn't work ethic.

It's that nobody ever taught us how , how to ask, how to charge, how to handle rejection, how to negotiate, how to communicate value out loud without shrinking. So instead of learning the skill, most women quietly conclude something far more damaging:

that the hesitation is a personality flaw.

That some women are "just naturally good at sales" and they aren't one of them.

That belief is the real threat the invisible one, running underneath every discount you've ever given away and every follow-up you've never sent. It has never been true. It has simply never been challenged.

This bootcamp challenges it, directly, for two full days.

Over Two Days, You Will Master How To:

Sell yourself

In a room, in an interview, on a stage, in front of an investor

Sell your products and servicesell yourself

With certainty, not a script

Sell your expertise

And finally get paid for the transformation you actually create, not the hours you put in

Communicate your value

clearly enough that you stop hoping people notice and start showing them directly

Talk about money

Without guilt, fear, or the apology that undercuts the sentence before you've even finished it

Handle objections

With curiosity instead of defensiveness and learn why the first "no" is almost never the real one

Ask for the sale

Naturally, and follow through once you get it, which is where most client relationships are actually won or lost

Build the SELL(F) DEFENSE™ Method

Into a repeatable system you'll use for the rest of your working life, not just for these two days

What Makes SELL(F) DEFENSE™ Different

This isn't another sales course built around scripts and closing techniques. It's a philosophy, built from more than twenty years of working directly with thousands of women across every industry, every background, and every starting point imaginable.

Every success. Every mistake. Every breakthrough. Every woman who once froze the moment she had to say a number out loud, and later stood on a stage and said it without blinking. All of it became the SELL(F) DEFENSE™ Method a practical system for selling naturally, while building the confidence, financial independence and freedom that were the actual point all along.

I don't believe sales is a business skill. I believe it's a life skill the one nobody taught us, and the one that decides more of our futures than any qualification we ever chased.

Mirela Sula,
CEO of Global Woman Magazine

I am on a mission to help women fully self-express in self-love by guiding them to financial independence through opening their heart, healing their emotional baggage and monetizing their business. I help foster deep connection both on an individual basis, with my clients, and in the community, at the Global Woman Club Los Angeles...as ``It All Starts With YOU!”.

MICAELA PASSERI is an Award Winning Emotional Intelligence Business Strategist, Coach, International Speaker, Author and Community Leader with over 20 years of experience building 6 and 7 figure businesses.With result-focused income generating strategies, Micaela puts her two business degrees, experience and many certifications to use by helping entrepreneurs and business owners make more, feel fulfilled and experience personal freedom.

Being able to raise your Emotional Vibration and Emotional Intelligence, which is the degree to which you manage your emotions, is at the basis of this practice and is the foundation for personal and professional success.

As a leader in her community, Micaela also runs a women’s business empowerment group called Global Woman Club both in Los Angeles and Florence, Italy with the intention to create a place for women to elevate themselves through powerful professional connections.

What Makes SELL(F) DEFENSE™ Different

18–19 September · 9:00 AM – 5:00 PM · Central London

Led personally by Mirela Sula

Includes the exclusive SELL(F) DEFENSE™ Workbook, refreshments, networking, and hands-on practical exercises

Places are limited to keep the room personal — book early to secure yours.

READY TO GIVE US A TRY?

Why You Must Learn Sales (Especially Now-SELL(F) DEFENSE™ Bootcamp):

Led personally by Mirela Sula

Includes the SELL(F) DEFENSE™ workbook, refreshments, networking, and hands-on exercises

Places are limited — book early.

What You'll Leave With

The complete SELL(F) DEFENSE™ Method, and how to apply it immediately

The exclusive SELL(F) DEFENSE™ workbook

A clear, repeatable sales process you can use in any conversation, with any client

Real confidence talking about money not performed, practised

A specific strategy to increase your income, starting with your very next conversation

Sharper negotiation and follow-through skills

A room full of ambitious women who will become part of your network long after these two days end

Most importantly, you'll leave knowing how to create opportunities instead of waiting for someone to hand you one.

This Bootcamp Is Built for You If...

You're building a business and know you need more clients, not more qualifications
You're a coach, consultant, or expert whose work changes lives but who still freezes when it's time to quote a price
You're employed, and you want the confidence and influence that comes with knowing how to sell your ideas
You undercharge, over-deliver, and quietly resent it
You know you're capable of more, but have never been taught how to say so out loud
You want financial independence not someday, starting now
You never want to feel trapped by money again

Imagine Leaving These Two Days Able To...

Sell with real confidence, in any room
Talk about money without a flicker of fear
Charge exactly what you're worth
Win more clients, and keep them
Create opportunities instead of waiting for them
Build relationships that grow your business for years, not weeks

Because the greatest financial security was never about having money. It's knowing you can always create it again.

Meet Your Traine....

Mirela Sula,
CEO of Global Woman Magazine

A Personal Invitation

14 years ago, I arrived in London with no network, no audience, and no business. Everything I've built since started with one skill: learning how to communicate my value.

That single skill built Global Woman. It created opportunities where none existed. It introduced me to thousands of extraordinary women, and it taught me something I now believe completely: the women with the most freedom are not always the richest. They're the ones who know they can create income whenever they need to, regardless of what life takes from them.

That is why I wrote SELL(F) DEFENSE™. And it's why I'm inviting you to spend two days with me not simply to learn how to sell, but to build the one skill that gives you confidence, opportunity, and financial independence for the rest of your life.